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HERE ARE THE WORLD'S NEWS

Breaking Down The Super Bowl Commercial Hits & Misses (Pt. 2)

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REPUBLICAN SIDE STAY WITH KDKA FOR THE LATEST RESULTS

BACK TO WHAT A LOT OF PEOPLE WILL BE TALKING ABOUT AS THEY GET TO WORK TODAY, SUPER BOWL HAVING TO DO WITH BIG BUSINESS AND THE ADVERTISING GAME THERE WE HAVE SHANNON BAKER HERE FROM A LOCAL AD AGENCY HERE TO TALK ABOUT IT AND A LOT OF PEOPLE ARE TALKING ABOUT A LOCAL UMC SPOT TAKE A WATCH VERY DRAMATIC WATCHING THIS UNFOLD

THIS IS REAL LIFE EMERGENCIES THAT YOU COULD SEE SHANNON, WHAT WAS YOUR TAKE ON THIS? MINUTES MATTER I THINK THE SIMPLICITY OF THE MESSAGE, THE IMPACT OF IT WITH THE DRAMA RESONATES IT SENDS AN IMPORTANT MESSAGE YOU CAN'T BEAT THE HOME TOWN PRIDE THAT GOES ALONG WITH IT FROM UPMC

A COUPLE OF MESSAGES, ONE STOPPING THE BLEEDING, AND TWO, JUST MAKING SURE YOU KNOW CPR BASIC THINGS CAN MAKE A BIG DIFFERENCE IN LIFE AND DEATH SITUATIONS AND WE ARE TALKING ABOUT HOW MUCH MONEY THESE COMMERCIALS COST SO IS IT WORTH THE MONEY TO PUT SOMETHING OUT THERE LIKE THIS? THIS IS A DEBATE WE HAVE WITHIN OUR OFFICE AS WELL IF YOU HAVE THE MONEY AND YOU ARE ABLE TO PRODUCE THE SPOT, YOU KNOW WHAT? I THINK IT IS

YOU CAN'T BEAT THE MASS APPEAL YOU HAVE WITH THAT BROAD TELEVISION AUDIENCE DOESN'T GIVE YOU TARGETING AND THERE HAS TO BE A HUGE BUDGET BUT IF YOU CAN DO IT, IT IS GREAT AND YOUR PRODUCTION COST IS ENORMOUS BECAUSE YOU HAVE JASON ENORMA IN A ROCKET MORTGAGE SPOT TONS OF BIG STARS IN THERE LET'S LOOK AT THAT SPOT FOR ROCKET MORTGAGE

HOME, WHERE I CAN BE MYSELF AND THAT FEELS PRETTY DARN GOOD HE HAD ALREADY TAKEN HIS ARMS OFF AND THEN HE TOOK OFF HIS ABS AND HAIR AND SITS AROUND AND STARTS PLAYING GUITAR, NOT THE SAME ONE WE KNOW FROM AQUAMAN KIND OF INTERESTING THERE IT WAS FANTASTIC

I THINK IN OUR HOUSEHOLD THERE WAS A SHRIEK OF DELIGHT AS IT HAPPENED EVERYONE CAN RELATE, BEING COMFORTABLE, GETTING HOME FROM A LONG DAY AND BEING RELAXED THAT WAS A BREAK THROUGH SPOT TO ME IT STUCK WITH EVERYONE AND THERE IS TALK ABOUT IT ONLINE, FANTASTIC I THINK TOO, IF YOU CAN GIVE SOMEONE ANY KIND OF EMOTION THAT STICKS WITH THEM, THEY WILL REMEMBER THAT

SO THE CREATIVE TEAMS BEHIND SOME OF THESE, REALLY IMPRESSIVE ONE THAT WAS CONTROVERSIAL WAS THE BABY PEANUT LET'S TAKE A LISTEN JUST KIDDING, I'M BACK SO THE QUESTION IS, MR

PEANUT, THEY SAID HAD DIED LAST WEEK BEFORE THE GAME IT ALSO CAME DURING KOBE BRYANT DIEYING IN THE HELICOPTER CRASH AND THEN THEY BROUGHT IT BACK WHAT DO YOU THINK? I THINK THEY SHOULD HAVE PULLED IT FELT INSENSITIVE WITH THE FUNERAL

DEATH AS A CONCEPT CAN BE ROUGH VERY QUESTIONABLE THIS ONE WAS THUMBS DOWN CHLTH THEY WERE AT A GRAVE SITE AND TEARS COMING DOWN THAT WAS SOME OF THE OTHER THINGS

WE WILL HAVE MORE COMING UP LATER ON TODAY AS WE BREAK DOWN YOUR FAVORITE COMMERCIALS THANK YOU FOR BEING HERE IN THE STUDIO THANK YOU FOR WAKING UP EARLY WITH US I KNOW A LOT OF PEOPLE ARE NOT GETTING MUCH SLEEP WE WANT TO HEAR FROM YOU

WE HAVE A POLL AT KDKACOM WHERE YOU CAN CAST YOUR VOTES LET US KNOW WHAT YOU LIKE BEST BILL MURRAY AND GROUND-HOG DAY LEADING THE WAY AMONG KDKA VIEWERS GOOGLE THE SPOT FOR LORETTA IS TIED FOR SECOND WITH THE

Source: Youtube

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